## Initial Assessment (Quick Yes/No): - [ ] Does it target an ambitious yet achievable goal within a stochastic environment? - [ ] Is it driven by intrinsic motivation, aligned with personal interests and natural working style? - [ ] Does it have proof of demand in the market? - [ ] Can I handle the building, marketing and operational aspects independently? - [ ] Will a failure not risk my overall business or personal solvency? - [ ] Does the bet allow for a downside-first approach to mitigate risks? - This is mostly about having a prepper mindset to visualise and remove any risks that might prevent you from taking decisions or actions related to the bet - [ ] Can the project be developed and tested concurrently with other projects? - [ ] Can it achieve a small win to validate the concept? - [ ] Are the odds of success favourable relative to the ease of wins? ## Execution Considerations: - [ ] Have I developed strategies for gaining attention and building credibility? - [ ] Am I effectively leveraging assets such as skills, connections, and reputation? - Temporary restrictions: no hardware, physical products or 3D printed ones, no cofounders, no consumer products - [ ] Is it something I have an unfair advantage in? - [ ] Does this bet contribute towards improving or maintaining my desired lifestyle? - [ ] Have I set precise time and energy budgets to prevent over-commitment? - [ ] Are there clear cases when I should extend my commitment and when I should stop early? - [ ] Can the project be optimised using the Pareto Principle for efficient outcomes? - [ ] Is there a clear potential for monetisation with sensible and sustainable pricing strategies? - [ ] Is the chance of payoff reasonable, given the effort and resources required? - [ ] Will it avoid entangling me in long-term commitments that limit flexibility? - [ ] Have I considered the unpredictable nature of human behaviour in the business model? > Remember, each checkbox should be contemplated, as a 'No' could indicate a need for reevaluation or adjustment of the project idea to ensure alignment with the principles of Small Bets.